Monday, January 30, 2023

Ronaldo surpass Messi to become the No:1 player on social media at Fifa World Cup 2022

Ronaldo surpass Messi to become the No:1 player on social media at Fifa World Cup 2022

At the midway point of Qatar 2022, the Portuguese superstar Cristiano Ronaldo has already amassed 134.1 million engagements, representing a whopping 94% of the Portuguese team’s total.

Leo Messi of Argentina is a distant second with 34.7 million engagements.

England is presently in the lead on social media, ranking first in terms of video views (96 million), second in terms of engagements (22,6 million), and third in terms of new followers (996,000).

This is the first of two #SportOnSocial FIFA World Cup 2022 reports that rank every team and player based on their social media performance throughout the competition.

The research also displays the posts that elicited the biggest emotional response from fans, such as Germany’s protest against the OneLove armband ban by covering its mouth.

The reports contain:

  • a league table ranking the players on social media
  • a league table ranking the teams on social media
  • the three posts that have evoked the strongest emotional response among fans.

Ronaldo surpass Messi to become the No:1 player on social media at Fifa World Cup 2022

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