Ajax FC honors their fans by melting their league trophy into tiny star coins.
Newly crowned Eredivisie champions Ajax Amsterdam have melted down their league trophy to share the title with their supporters.
On Wednesday, Ajax stated a unique action that has seen the club melt down its championship-winning title into 42 000 “champion stars”, which will be issued to each of the club’s season-ticket holders in the coming days.
To celebrate the club’s record-extending 35th league victory, each fan will receive the golden memorial star which weighs 3.45g, 0.06g of which stems directly from the original trophy.
The trophy was melted into 42,000 stars. Ajax, like many other clubs in Europe, have had to play a huge part of their campaign in empty stadiums because of the COVID-19 threat.
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Taking to social media on Wednesday, May 12, the club shared a warm video of the trophy undergoing the process of forming the tiny stars.
“This season, we have largely had to play without our fans. Well, without them sitting in the stands, at least,” Ajax’s general director Edwin van der Sar said in an official statement.
“Despite this, we have felt their support every week. On the way to the stadium, on social media and in our personal contacts.
“Previously, when we said ‘this title is for you’, we were expressing how we were doing it for the fans, however sharing the trophy is the ultimate proof that we really are. After a turbulent year, we are ensuring our fans feel part of our championship.”
The club has also confirmed that, due to the unusual nature of the season, the Royal Dutch Football Association (KNVB) has given a replica trophy on Ajax, which will be on display in the club’s trophy cabinet.
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Ajax FC honors their fans by melting their league trophy into tiny star coins.